Infosys veteran Peeyush Dubey Appointed CMO of Tech Mahindra

Peeyush Dubey, an Indian IT services industry veteran, has been appointed the new Chief Marketing Officer of Tech Mahindra with effect from January 1. He shared this news on X (formerly Twitter). “I am thrilled to share I have joined @tech_mahindra as CMO! Look forward to contributing to the next phase of growth of this iconic brand. Thank you, @mohitjoshi74, Vivek Agarwal, and @Harsh_Soin, for entrusting me with this extraordinary opportunity,” Dubey wrote on X.

Peeyush Dubey has three decades of experience in the IT industry. Before joining Tech Mahindra, Dubey served as the Chief Marketing Officer for Mindtree and LTI. Following this role, he joined TheMathCompany, an AI analytics solutions company. Earlier in his career, he spent over a decade as the global marketing head at Infosys.

This announcement follows the recent revelation by Tech Mahindra’s CEO designate and another Infosys veteran, Mohit Joshi, about the appointment of a new CMO as part of the ongoing internal restructuring. Dubey is another former Infosys leader brought on board by the CEO designate of Tech Mahindra. Earlier, Joshi appointed Atul Soneja as the Chief Operating Officer (COO) at Tech Mahindra, who is also a veteran from Infosys.

Several senior executives will assume new responsibilities. Harshvendra Soin, currently serving as the Chief Human Resources Officer and head of marketing, will relocate to Australia to lead the consolidated Asia Pacific and Japan business.


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