Amar Sinha To Succeed Alok Gupta As MD Of Allied Blenders & Distillers

Allied Blenders and Distillers has appointed Amar Sinha as Managing Director and Key Managerial Personnel (MD & KMP) for a three-year term beginning June 1, 2026, subject to shareholder approval. He will succeed Alok Gupta, who will step down from the position on May 31, 2026.

The company said Sinha will also oversee materiality assessments and regulatory disclosures under SEBI listing regulations from June 1, 2026.

Sinha has previously served as Chief Executive Officer (CEO) and Executive Director of Shaw Wallace & Co Ltd. He joined the company as MD-Designate and Senior Management Personnel (SMP) in April 2026. He also held the position of MD at Playwin (ZEE Group) and Director of Sales & Marketing at Golden Tobacco Ltd. He has more than three decades of experience in the alco-beverage sector and has previously held leadership roles at Radico Khaitan, Whyte & Mackay India, and Herbertsons under the UB Group. Sinha holds a bachelor’s degree in commerce and a master’s degree in sales & marketing, industrial relations, and personnel management.

Gupta previously served as CEO & MD of The MobileStore and also held positions at Essar Steel India as Independent Director and Marketing Director between 2012 and 2013. He has additionally served as Director at Coffee Day Global. Over his career, Gupta has worked across business planning, operations management, retail operations, strategic planning, and marketing strategy. He has experience in leading businesses and managing growth and operational functions across multiple industries. Gupta holds an undergraduate degree from the Institute of Management Technology.

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